Position: RA2072 Click to Play Video Title: Director, Client Development Salary: OPEN Location: NY - Elmsford Description:
Marketing Research Supplier that provides custom research, quantitative and qualitative, needs a strong supplier side researcher. This role is responsible for generating new business for full-service marketing research services with companies in Health and Wellness (Examples: Personal care, beauty, Natural/Organic food/bev, cleaning products), Luxury, and Travel. This role is heavily focused on COLD sales. Initially, must not expect leads to be handed over.
Responsibilities:
Call on senior market researchers within the insights, innovation, and R&D departments of Fortunate 500/1000 companies
Find leads/contacts utilizing personal network, LinkedIn, D&B access, and internal HubSpot database.
Work in coordination with marketing department on outreach initiatives.
Participate in professional and trade associations, attend conferences and monthly professional meetings to promote the firm and attain new clients
Attain new clients through: Identifying relevant targets; Making the connection through emails, calls, networking, etc
Attain and run in-person/online potential new client meetings
Attain and respond to RFPs
Write proposals and negotiate contracts
Manage the new client from a client development perspective (not actual research, this will be supported by seasoned researchers)
Complete weekly pipeline and activity reviews; (prospect conversations and online, phone or in-person meetings) and delivers weekly summary to manager
Regularly reviews and adapts key prospect sales plans
Effectively builds pipeline and closes new sales
Requirements:
Bachelor's degree
10+ years in market research with sales experience at a full-service research company
Cold experience is a must – finding leads, reaching out to cold leads and converting to a meeting, moving contact through sales funnel
Familiarity with market research methods
online community knowledge a plus
Experience with consultative selling and relationship development
Track record of winning new work, opening new accounts and consistently exceeding sales quotas
Ability and willingness to travel as needed to develop business
Strong knowledge of CRM software (Hubspot) and lead generation tools and techniques
Self-starter/strong independent contributor
Experienced at writing a sales plan for key accounts
Must respond with appropriate urgency to client inquires and RFPs
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Position: RA2072 
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